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Fall 2022 / Rain jackets in the making

Fall 2022 will mark the release of our latest product, the Sane Active Rain Jacket. This jacket has been in development for quite some time. It has been a long journey to get here, with many hurdles and challenges to overcome, but we are confident that the end result will be worth it.

One of the biggest challenges we faced in the development of the Sane Active Rain Jacket was finding the right design and material. We wanted to create a jacket that was both stylish and functional, but also durable and the most difficult part: waterproof. We knew that we needed to find a impregnated material, which was no easy feat. We ordered countless samples of different fabrics and designs, testing them in all sorts of weather conditions.

It was a long and difficult process, but we finally it. The fabric is lightweight, yet incredibly durable, and is fully waterproof. We tested it in some of the most challenging weather conditions, from heavy rain to strong winds, and it passed with flying colors.


Here you can see Ladina for our campaign shooting in the Royal Blue piece.



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